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<h2><i><a name="Top"><u><img src="Images/hdr_oa.gif" width="475" height="25" alt="CSA Outdoor Advertising"></u></a></i></h2>
</h2>
<p><font face="Arial, Helvetica, sans-serif"> CSA's Outdoor Advertising
Software is a comprehensive system that is designed to manage and control
the unique operations of an Outdoor Advertising Company. CSA's Outdoor
Advertising Software lets you track each display location, process customer
contracts, generate invoices, track leases, generate lease checks, perform
charting and scheduling functions, and produce the financial and management
reports necessary for the effective management of your company. </font></p>
<p><font face="Arial, Helvetica, sans-serif">CSA's Outdoor Advertising Software
frees you from the tedious bookkeeping tasks that are unique to the Outdoor
Advertising industry. Contracts and leases can be automatically billed
on regular cycles, with scheduled rate changes automatically taking effect
at appropriate times. Locations reports can be easily generated for advertisers
from charting information.</font></p>
<p><font face="Arial, Helvetica, sans-serif">CSA's Outdoor Advertising Software
also provides you with fast access to the information that you require
to run your company. With CSA Outdoor Advertising you can: Answer questions
regarding lease payments while on the phone with the lessor, easily find
available locations that meet an advertiser’s requirements, and answer
questions regarding when displays actually got posted for a contract.</font></p>
<p><font face="Arial, Helvetica, sans-serif"> CSA's Outdoor Advertising
Software also produces reports oriented specifically to the Outdoor Advertising
industry. With CSA Outdoor Advertising you can evaluate availability and
occupancy, project revenues and lease liabilities, analyze sales by markets
and advertisers, produce leading national advertiser and competitive advertiser
reports, and evaluate the true profitability of individual leases.</font></p>
<p><font face="Arial, Helvetica, sans-serif"> CSA's Outdoor Advertising
Software interfaces with the CSA accounting modules to form a complete
business system for the Outdoor Advertising Company. With CSA you can
have one fully integrated system designed specifically to meet the needs
of your company. </font></p>
<h3 align="center"><font face="Arial, Helvetica, sans-serif"><b><i><a name="LocationTracking"><font color="#cc0000">LOCATION
TRACKING</font></a></i></b></font></h3>
<p>
<ul>
<li><font face="Arial, Helvetica, sans-serif">Tracks information regarding
each display location.</font></li>
<li><font face="Arial, Helvetica, sans-serif">Supports multiple media
types (bulletins, 8 sheets, painted boards, bus shelters, etc.).</font></li>
<li><font face="Arial, Helvetica, sans-serif">Supports multiple markets
and sub-markets.</font></li>
<li><font face="Arial, Helvetica, sans-serif">Tracks line of sight information.</font></li>
<li><font face="Arial, Helvetica, sans-serif">Allows an unlimited number
of user-defined location characteristics (near school, inbound to vacation
attraction, etc.) to be assigned to each location.</font></li>
<li><font face="Arial, Helvetica, sans-serif">Prints a detailed listing
of all locations.</font></li>
<li><font face="Arial, Helvetica, sans-serif">Prints a summarized inventory
count by market and sub-market, with separate counts for each media
type and ethnic area.</font></li>
<li><font face="Arial, Helvetica, sans-serif">Prints a Location Listing
By Locale Code Report.</font></li>
<li><font face="Arial, Helvetica, sans-serif">Prints file labels for each
location.</font></li>
<li><font face="Arial, Helvetica, sans-serif">Prints a Utilities Cost
Analysis Report analyzing illumination costs by meter.</font></li>
<li><font face="Arial, Helvetica, sans-serif">Prints a Location Billing
Analysis Report, listing the sales generated from each location.</font></li>
<li><font face="Arial, Helvetica, sans-serif">Prints a Location Payments
Analysis Report, listing the payments received for each location.</font></li>
<li><font face="Arial, Helvetica, sans-serif">Allows TAB audit circulation
figures to be imported into the system, and produces exception reports
for unauthorized locations.</font></li>
</ul>
<h3 align="center"><font face="Arial, Helvetica, sans-serif"><b><a name="leasing"><font color="#FFCC33"><i><font color="#cc0000">LEASING</font></i></font></a></b>
</font></h3>
<ul>
<li><font face="Arial, Helvetica, sans-serif"> Tracks leased property
and payment schedules. </font></li>
<li><font face="Arial, Helvetica, sans-serif"> Allows up to 30 lease rate
changes to be scheduled over the life of the lease. </font></li>
<li><font face="Arial, Helvetica, sans-serif"> Supports firm and projected
lease rate changes. </font></li>
<li><font face="Arial, Helvetica, sans-serif"> Supports percent of revenue
lease payments. </font></li>
<li><font face="Arial, Helvetica, sans-serif"> Allows percent of revenue
payments to be based on either customer billing or payments received.
</font></li>
<li><font face="Arial, Helvetica, sans-serif"> Identifies each location
covered by the lease. </font></li>
<li><font face="Arial, Helvetica, sans-serif"> Tracks notations relating
to a lease, and stores the next contact date for follow-up with the
lessor. </font></li>
<li><font face="Arial, Helvetica, sans-serif"> Prints the Lease Master
File Print-Out with options to print only those leases due to expire,
or with lease rate changes scheduled to occur, or with next contract
dates specified, over a user specified time period. </font></li>
<li><font face="Arial, Helvetica, sans-serif"> Automatically produces
regularly scheduled lease checks. </font></li>
<li><font face="Arial, Helvetica, sans-serif"> Produces the Percent of
Revenue Lease Payment register, and provides the option to automatically
generate percent of revenue lease checks. </font></li>
<li><font face="Arial, Helvetica, sans-serif"> Produces the Percent of
Revenue Lease Payment Register, and provides the option to automatically
generate percent of revenue lease checks. </font></li>
<li><font face="Arial, Helvetica, sans-serif"> Allows ad-hoc lease checks
to be processed through the computer. </font></li>
<li><font face="Arial, Helvetica, sans-serif"> Provides separate options
for automatically printing company information, bank information, MICR
coding and authorized signature on lease checks. </font></li>
<li><font face="Arial, Helvetica, sans-serif"> Allows void and manual
check payments to be entered into the computer. </font></li>
<li><font face="Arial, Helvetica, sans-serif"> Stores a complete history
of all lease payments. </font></li>
<li><font face="Arial, Helvetica, sans-serif"> Prints the Lease Payment
History Report. </font></li>
<li><font face="Arial, Helvetica, sans-serif">Provides an inquiry into
the detailed lease payment information by either lease number, vendor
name, location description, location number or vendor number.</font></li>
<li><font face="Arial, Helvetica, sans-serif">Automatically creates accruals
and reversals to lease pre-payment and expense general ledger accounts.
Prints the Projected Liability Report in detail or summary form.</font></li>
<li><font face="Arial, Helvetica, sans-serif">Prints the Lease Pre-Payment
& Liability Analysis Report, listing the current pre-payment/liability
status of each lease.</font></li>
</ul>
<h3 align="center"><font face="Arial, Helvetica, sans-serif"><a name="Contract&Billing"><b><i><font color="#cc0000">CONTRACT
& BILLING</font></i></b></a><font color="#cc0000"><i><b><font size="2">
</font></b></i></font></font></h3>
<ul>
<li><font face="Arial, Helvetica, sans-serif"> Tracks customer contracts.
</font></li>
<li><font face="Arial, Helvetica, sans-serif"> Supports multiple media
types, markets and display periods on a single contract. </font></li>
<li><font face="Arial, Helvetica, sans-serif"> Supports agency discounts
and other discounts. </font></li>
<li><font face="Arial, Helvetica, sans-serif"> Allows sales and commission
for a contract to be split between as many as three salesmen. </font></li>
<li><font face="Arial, Helvetica, sans-serif"> Tracks information regarding
the product displayed. </font></li>
<li><font face="Arial, Helvetica, sans-serif"> For each contract, provides
the option of printing Circulation and Posting Dates on the invoice.
</font></li>
<li><font face="Arial, Helvetica, sans-serif"> Allows display periods
to be entered in months or days. </font></li>
<li><font face="Arial, Helvetica, sans-serif"> Prints acknowledgment letters.
</font></li>
<li><font face="Arial, Helvetica, sans-serif"> Prints a Contract Expiration
Report, listing contracts due to expire. </font></li>
<li><font face="Arial, Helvetica, sans-serif"> Prints a Billing Status
Report, summarizing the amount billed and amount remaining to be billed
for each contract. </font></li>
<li><font face="Arial, Helvetica, sans-serif"> Produces Pre-Billing reports,
listing contracts scheduled to be billed, and contract billing exceptions.
</font></li>
<li><font face="Arial, Helvetica, sans-serif"> Prints invoices, and optionally
prints each charted location on the invoice. </font></li>
<li><font face="Arial, Helvetica, sans-serif"> Provides the option of
aging invoices in the A/R system using either the invoice date or the
starting date of the billing period. </font></li>
<li><font face="Arial, Helvetica, sans-serif"> Stores and prints the advertiser
name and product description as reference information in the A/R system.
</font></li>
<li><font face="Arial, Helvetica, sans-serif"> Automatically allocates
and tracks revenue for each location. </font></li>
<li><font face="Arial, Helvetica, sans-serif"> Prints the Forecasted Revenue
Report by salesman, media type, or combined for the entire company.
</font></li>
<li><font face="Arial, Helvetica, sans-serif"> Provides a commercial invoice
routine that allows invoices to be created for goods and services other
than rental display contracts. </font></li>
<li><font face="Arial, Helvetica, sans-serif"> Allows for the processing
of credit memos, with optional adjustment to the customer’s sales history.
</font></li>
</ul>
<h3 align="center"><font face="Arial, Helvetica, sans-serif"><a name="Charting"><b><i><font color="#cc0000">CHARTING</font></i></b></a><font color="#cc0000"><i><b><font size="2">
</font></b></i></font></font></h3>
<ul>
<li><font face="Arial, Helvetica, sans-serif"> Maintains a complete posting
schedule for each location. </font></li>
<li><font face="Arial, Helvetica, sans-serif"> Provides a Charting Maintenance
routine that allows locations to be quickly charted to a contract. </font></li>
<li><font face="Arial, Helvetica, sans-serif"> Allows charting to be entered
in days or months. </font></li>
<li><font face="Arial, Helvetica, sans-serif"> Supports regular reposting
cycles. </font></li>
<li><font face="Arial, Helvetica, sans-serif"> Supports rotations. </font></li>
<li><font face="Arial, Helvetica, sans-serif"> Tracks actual display start
and end dates for each location and contract. </font></li>
<li><font face="Arial, Helvetica, sans-serif"> Warns of overlaps in the
posting schedule. </font></li>
<li><font face="Arial, Helvetica, sans-serif"> Keeps scheduling information
on file for historical inquiries and reports. </font></li>
<li><font face="Arial, Helvetica, sans-serif"> Prints a Location Schedule
Spreadsheet, summarizing the posting schedule for each location by month,
listing contracted rental rates and printing occupancy statistics. </font></li>
<li><font face="Arial, Helvetica, sans-serif"> Prints the Charting Report
By Panel Number, providing a detail list of all scheduled and available
dates for each location, with optional print selections by location
characteristics. </font></li>
<li><font face="Arial, Helvetica, sans-serif"> Provides detailed availability
reporting. </font></li>
<li><font face="Arial, Helvetica, sans-serif"> Prints the Charting Report
By Date, showing the planned posting schedule. </font></li>
<li><font face="Arial, Helvetica, sans-serif"> Prints the Location Report.
</font></li>
<li><font face="Arial, Helvetica, sans-serif"> Print a Locations To Post
Report, summarizing the current advertiser and next two scheduled postings
for each location. </font></li>
<li><font face="Arial, Helvetica, sans-serif"> Prints the Forecasted Occupancy
Report by market and media type. </font></li>
<li><font face="Arial, Helvetica, sans-serif"> Produces an Automatic Client
Ride List for scheduled contracts. </font></li>
<li><font face="Arial, Helvetica, sans-serif"> Produces a Manual Client
Ride List for the generation of proposals and the creation of partial
ride lists for contracts. </font></li>
<li><font face="Arial, Helvetica, sans-serif"> Provides the option of
including a Poster Showing Profile on the Automatic and Manual Client
Ride Lists. </font></li>
</ul>
<h3 align="center"><font face="Arial, Helvetica, sans-serif"><a name="Posting"><i><b><font color="#cc0000">POSTING</font></b></i></a><b><i><font size="2">
</font></i></b></font></h3>
<ul>
<li><font face="Arial, Helvetica, sans-serif"> Automatically produces
posting orders to initiate posting. Posting orders may be produced in
Posting Card or Worksheet format. </font></li>
<li><font face="Arial, Helvetica, sans-serif"> Automatically produces
posting orders for regularly scheduled repostings. </font></li>
<li><font face="Arial, Helvetica, sans-serif"> Allows for the manual selection
of individual locations for posting order printing. </font></li>
<li><font face="Arial, Helvetica, sans-serif"> Posting information is
recorded back into the system for proper updating of starting and ending
dates. </font></li>
<li><font face="Arial, Helvetica, sans-serif"> Tracks last scraped date
and scraper’s initials for each location. </font></li>
</ul>
<h3 align="center"><font face="Arial, Helvetica, sans-serif"><a name="SalesReporting"><b><i><font color="#cc0000">SALES
REPORTING</font></i></b></a><font color="#cc0000"><i><b><font size="2">
</font></b></i></font></font></h3>
<ul>
<li> <font face="Arial, Helvetica, sans-serif">Produces the Activity Report
By Market for filing Leading National Advertiser reports. </font></li>
<li><font face="Arial, Helvetica, sans-serif"> Prints the Activity Report
By Product Type for filing Competitive Advertiser Reports. </font></li>
<li><font face="Arial, Helvetica, sans-serif"> Prints the Panel Sales
Analysis, showing sales volume by market and media type with prior year
comparisons. </font></li>
<li><font face="Arial, Helvetica, sans-serif"> Prints the Outdoor Sales
Summary, listing gross and net sales by media type. </font></li>
<li><font face="Arial, Helvetica, sans-serif"> Prints the Percent Occupancy
Report, showing actual occupancy percentages by market and media type.
</font></li>
<li><font face="Arial, Helvetica, sans-serif"> Prints the Advertiser Occupancy
Report, showing locations displayed for each advertiser by market and
media type, with prior year comparisons. </font> </li>
</ul>
<h3 align="center"><font face="Arial, Helvetica, sans-serif"><a name="LeaseProfitabilityReporting"><b><i><font color="#cc0000">LEASE
PROFITABILITY REPORTING</font></i></b></a><font color="#cc0000"><i><b><font size="2">
</font></b></i></font></font></h3>
<ul>
<li><font face="Arial, Helvetica, sans-serif"> Produces the Detail Lease
Profitability Report, providing a miniature "profit and loss statement"
for each lease, including prior period comparatives. </font></li>
<li><font face="Arial, Helvetica, sans-serif"> Produces the Summary Lease
Profitability Report, printing a single line per lease. </font></li>
<li><font face="Arial, Helvetica, sans-serif"> Requires no special general
ledger chart of accounts or profit center structure to track lease profitability.
</font></li>
<li><font face="Arial, Helvetica, sans-serif"> Automatically tracks lease
payments as expenses to lease profitability. </font></li>
<li><font face="Arial, Helvetica, sans-serif"> Allows labor posting time
to be entered and costed as a lease expense during posting card entry.
</font></li>
<li><font face="Arial, Helvetica, sans-serif"> Tracks direct charges to
a location through Accounts Payable. (Voucher line items may be charged
directly to a lease or a location number). </font></li>
<li><font face="Arial, Helvetica, sans-serif"> Tracks other direct labor
and material cost processed through CSA Labor Performance and CSA Inventory
Management Systems. </font></li>
<li><font face="Arial, Helvetica, sans-serif"> Allows any other cost entries
to be processed directly through CSA Job Costing. </font></li>
<li><font face="Arial, Helvetica, sans-serif"> Allows detailed cost entries
to be reviewed and reported through CSA Job Costing. </font></li>
</ul>
<h3 align="center"><font face="Arial, Helvetica, sans-serif"><a name="General"><b><i><font color="#cc0000">GENERAL</font></i></b></a></font></h3>
<ul>
<li><font face="Arial, Helvetica, sans-serif"> Protects against posting
incorrect dates by allowing the user to indicate which periods are open
for Accounts Payable and Accounts Receivable purposes. </font></li>
<li><font face="Arial, Helvetica, sans-serif"> Allows selective printing
by Profit Center. </font></li>
<li><font face="Arial, Helvetica, sans-serif"> Allows previewing of reports
prior to printing. </font></li>
<li><font face="Arial, Helvetica, sans-serif"> Provides online look-ups
on validated fields. </font></li>
<li><font face="Arial, Helvetica, sans-serif"> Restricts user access through
the use of CSA’s Application Security package. </font></li>
</ul>
<h3 align="center"><font face="Arial, Helvetica, sans-serif"><a name="Interfaces"><b><i><font color="#cc0000">INTERFACES</font></i></b></a>
</font></h3>
<ul>
<li><font face="Arial, Helvetica, sans-serif"> CSA Outdoor Advertising
interfaces with CSA Accounts Receivable, CSA Accounts Payable, and CSA
Job Costing. </font></li>
<li><font face="Arial, Helvetica, sans-serif"> CSA Accounts Payable and
CSA Accounts Receivable are required for CSA Outdoor Advertising. </font></li>
<li><font face="Arial, Helvetica, sans-serif"> CSA Job Costing is optional,
but necessary for Lease Profitability Reporting. </font></li>
</ul>
<h3 align="CENTER"><font face="Arial, Helvetica, sans-serif"><b><i><a name="SupportedHardware"><font color="#cc0000">SUPPORTED
HARDWARE</font></a></i></b></font></h3>
<ul>
<li>
<p><font face="Arial, Helvetica, sans-serif">PC’s using Windows (95,
98, 2000, NT) </font>
</li>
<li><font face="Arial, Helvetica, sans-serif">Local Area Networks (Novell,
Windows-NT Server or other MS-NET compatible)</font></li>
<li><font face="Arial, Helvetica, sans-serif">UNIX based computers</font></li>
</ul>
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